Structured Game Playing
The beginning of most Webbmedia Group projects begins with ideation. We offer an innovative, highly personalized alternative to traditional ideation. Working with a client's key stakeholders and a few creative outsiders, we typically work through five highly engaging, fun activities in order to surface important strategic insights and direction. Ideation can be facilitated on-site, or at an alternate venue, such as a museum or bar. Our process encourages critical thinking...along with lots of laughter and competitive doodling.
We also offer ideation and meeting facilitation as a stand-alone engagement.
At the end of our work together, your team will have a minimum of five new project ideas to pursue, each one solving the challenge we outlined at the start of the session. Recent Ideation clients have included: American Express, International Legal Technology Association, Time Inc.